In 1945, the name Wilier changed to Wilier Triestina, and their trademark copper coloured bikes were born. Wilier have enjoyed many race victories in the Classics and Tour de France. We stock a comprehensive range of road race bikes. Wilier are a real Italian thoroughbred with a true heritage in elite road racing.
Wilier have been great innovators throughout this time, constantly refining their machines to produce extremely fast, high performance road bikes. Quality carbon road bikes are Wiliers staple including the super light Zero 7, ultra-aero Cento1SR and Cento1Air, as well as the perfect all-round machine the GTR. The new GTR has become a stand out model this year as the perfect bike to cover all aspects of road riding, be it tackling your selected sportive, or hammering an hour of all out criterium racing. The GTR range features a number of models at competitive price points.
Products: Bicycles and rider gear.
Headquarters: Rossano Veneto, Italy.
History: Wilier is a major Italian racing bicycle business organisation. It was founded by Pietro Dal Molin in 1906 in Bassano del Grappa, Italy. It is one of the most accomplished companies globally as more than 11 thousand bicycles leave the Wilier Triestina factory each year. 50% of which is directed to the rest of Europe, United States of America, Canada, Australia and the Far East. It focuses on researching and designing new materials, mechanical applications and bicycles in society and sports producing their bicycles.
Sponsorship of individuals/teams: Wilier have or currently sponsor 3 teams and 7 individual professional riders’ in the European professional cycling circuits.
Interesting fact: Wilier is a byword known for performance, passion and a thoroughbred pedigree.
Cycles UK has stores across the South East of England concentrated in Essex, Kent, Norfolk, London and Hertfordshire. Our bike shops can be found in Basildon, Romford, Leigh-On-Sea, Braintree, Chelmsford, Norwich, Watford, Greenwich, Tonbridge, Maidstone, Canterbury and Orpington.