Products: Bicycles,rider gear, bike equipment and the latest bike technology innovations.
Headquarters: Treviglio, Bergamo, Italy.
History: Bianchi is the world’s oldest bicycle organisations in existence today making it a long established Italian brand. It was founded by Edoardo Bianchi in 1885 in Milan, Italy. Bianchi road riders have won 17 Grand Tours, 12 Giro d’Italias, all the Ardennes classics and 4 World Championships. In addition to the road riding success, the Gold Cross Country at the 2004 Olympics was won on a Bianchi mountain bicycle. The performance driven bicycle brand focuses on product driven technology and global demand of their Italian design. It researches in new materials and technology to produce their bicycles.
Sponsorship of individuals/teams: Bianchi own 1 team and have or currently sponsor 3 teams. It also sponsors 7 individual professional riders’ in the European professional cycling circuits.
Interesting fact: In 1885 Bianchi was the first company to develop the use of equal-sized wheels with pneumatic rubber tyres and front wheel caliper brakes.